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1600 East Third Ave.
#2701 San Mateo, CA 94401 |
Phone 510.435.4794 E-mail steveling@slingonline.com |
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Steve Shu-Chun Ling
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Summary |
·
User
Interface Designer and Web Developer with over 5 years of practical
experiences within the Web Services and eBusiness industry. ·
Have
successfully completed projects in the area of web design, branding,
applications development, and interface design. ·
Educationally,
possesses a BA in the field of Psychology focusing on Human-Computer
Interaction. ·
Utilizes
creative thinking, organization, time management, and communication to
achieve corporate/client objectives in a timely and cost effective manner. |
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Professional Experience |
05/2004 – present Mixonic, Inc San Francisco, CA UI
Designer and Developer ·
Hired to re-implement the new CD Online Duplication
website – launched with the site with two other members of the team in a two
month period. ·
Without previous experience with STRUTS,
successfully implemented the new online duplication site with the technology along
with JSP and continuously maintaining and adding new functionality to the
site. ·
Hands-on with Java coding and Java developers
to produce the best results to achieve UI capabilities to improve user
experience. ·
Understanding and implementing XML Document
in Microsoft Word to expedite invoice and print job paper-works. ·
Provide creative ideas, prototyped and
implemented new products and online brochures for company sales and marketing
efforts. ·
Researched and implemented enhancement of
company web site search engine ranking using technologies such as keywords
and landing pages. ·
Drive and became responsible for all user
interface efforts from coordinating with printers of CD & DVD inserts to
incorporating customer feedback into website. ·
Understanding of printing process and
coordinate with production team to provide smooth transition of CD & DVD
label and insert printing from website. ·
Adapted through 3 different cycles of
development team member changes along with reporting to 3 different managers
at the same time including the CEO himself. 02/2004 – 05/2004 SpikeSource, Inc Menlo Park, CA Web Designer
(Contractor) ·
Piloted and prototyped several web projects
for this new startup including their 1st iteration of their
corporate website. ·
Used PHP and Smarty Template Technology to
implement prototypes of the corporate website. ·
Worked closely with application engineers to
understand functional needs to be translated into user interfaces. 02/2003 – 02/2004 Pincity.com Los Angeles, CA User
Interface Designer/Web Team Lead ·
Responsible for the development and
implementation of the new Pincity.com website by providing expertise in HTML,
CSS, and Javascript and producing intelligent, intuitive web technologies ·
Introduced Cascading Style Sheet as a new method of
implementing the new Pincity.com website – making the development process
more efficient. ·
Reorganized website directory structures and naming convention into
a more manageable manner and set design and coding standards and guidelines. ·
Provide creative ideas by working with Sales &
Marketing and creating actual online advertisement and newsflash for Pincity.com
products. Understanding the importance of integrating
the company’s advertising campaigns with the website. ·
Promoted to Team Lead and managed a team of engineers to
better development efficiencies and task management. ·
Lead efforts in defining corporate web goals and designing strategies
to meet these goals, including managing a development team and integrating a
variety of inputs. ·
Maintained consistency in development procedures and
established/executed project time lines. ·
Lead efforts and set new standards in automating customer service and
feedback reports to produce sensible sales and marketing trends. 09/1999 – 01/2003 Asera, Inc. Belmont, CA User
Interface Engineer ·
Responsible for the design and prototyping of
User Interfaces Look & Feel for all major versions of the Asera
Product. ·
Responsible for designing and prototyping of more than 20
different look and feels for product demos and proof of concepts involved in
the Asera Pre-Sales, Sales, Professional Services, and Engineering
efforts. ·
Work closely with application engineers to
define the guidelines required for application UI development and with
deployment engineers to define usability, adaptability, and customization
requirements. ·
Work closely with product managers to come up
with functional specs with storyboards, mockups, and prototypes. ·
Responsible for the first versions of the
Asera application UI Guidelines. ·
Responsible for the development of storyboarding tool
used at the beginning of the engineering development process. This tool enabled developers to construct
their own storyboards, which helped to speed up the development process. ·
Consulted with external customers regarding
usability/user interface issues.
Deployed and developed UI changes using Asera IDE necessary to meet
customer needs. Involvement with
customers such as BP, E2open, DSM, and Steel 24x7. ·
Assisted in the development of the Sales Consultant
Toolkit. This tool enabled Sales
Consultants in the field to change Asera application’s UI on a fly, saving
the consultants time and effort to meet different customer needs. ·
Member of the UI SWAT team for reviewing application
storyboards. The group was responsible
for the evaluation of the application on the consistency of Asera UI
standards based on the Asera UI Guideline. ·
Assisted the Asera Integrated Development
Environment Tool Group using Visual Basic to come up with prototypes of the
tool. ·
Assisted the Asera Integrated Development
Environment Tool Group in stream-lining the UI development of Asera
applications for the application engineers by providing expertise in HTML and
CSS. ·
Wireless Markup Language proof of concept. Involved in the prototyping of Asera
product in WML format. Provided UI
support and help on the development of the prototype. |
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Education& Relevant Projects |
1995 - 1999 Purdue University West Lafayette, IN Bachelor
of Science, Psychology – Human Factors ·
Relevant Web Design Work o
IE/PSY 577 course website (1998) [ http://psych.purdue.edu/~577ta/welcome.html
] o
Department of Consumer Science (1999) ·
Relevant Course Research o
Human Factors Research (1996 – 1999) [ Professor Robert
Proctor ] Topics included spatial compatibility, performance on
dual tasks and human –computer interaction. o
Human Learning Lab (1998) [ Professor Ian Neath ] Topics included human learning and memory. |
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Awards & Recognitions |
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Design Contest Winner for Powweb Web Hosting Company’s
user control center. |
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Computer Skills |
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Hand-coding experience – HTML, XML, XHTML, DHTML, PHP, JSP,
CSS, Struts, Javascript, & WML ·
Expert knowledge of HTML, XHTML, CSS, & CSS2 ·
Solid Understanding of cross-browser issues ·
Design tools – Adobe Photoshop 5.5/6.0/7.0, Adobe
ImageReady, Adobe Illustrator, Adobe Pagemaker, Macromedia Dreamweaver,
Macromedia Fireworks, Microsoft FrontPage, also familiar with Macromedia
Flash. ·
Other tools : Visual Studio, Visual Basic, Eclipse ·
Familiar with Microsoft Visual Studio .NET &
Microsoft ASP .NET Web Matrix ·
Familiar with JAVA, PERL, PHP ·
PC, MAC OS &
Linux Platform. |
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Languages |
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Fluent in written and spoken English and
Mandarin/Chinese. ·
Extensive skills in written and spoken French. |
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References |
·
References
available upon request. ·
Portfolio
online at http://www.slingonline.com/ |